THE VILLAGE GOON
Field: Brand Design

Client: Personal

Date: April 2015

 

This branding package of the Village Goon was a real life event. The packaging is based on the existing brand of Village Brewery, located in Calgary Alberta. We had an amazing opportunity to create our own beer using the Village Brewery branding and their facility. I introduce to you the Village Goon; Black Bubblegum Ale. This brand includes everything from the brand story, to packaging, to promotional pieces. This beer has made an appearance at a local event and sold out within minutes, being granted the title of the best consumer beer of the night.

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